Features

All Referly Affiliate Software Features

Everything you need to run an affiliate program: affiliate tracking, commission plans, automated payouts, a branded affiliate portal and 23 integrations.

14-day free trial · No credit card required · Cancel anytime

3,000+ brands run their affiliate, referral and influencer programs on Referly

Moovment
OptimizePress
PPC Protection @ ClickGUARD
DCT Referral Program
Succeed Referral
Letterly
Jobsoid
Contractor+
Audible Genius
We Love Doodles
wikiSana 2.0
BoloSign
FundYourFX
Mailin
Moovment
OptimizePress
PPC Protection @ ClickGUARD
DCT Referral Program
Succeed Referral
Letterly
Jobsoid
Contractor+
Audible Genius
We Love Doodles
wikiSana 2.0
BoloSign
FundYourFX
Mailin
Moovment
OptimizePress
PPC Protection @ ClickGUARD
DCT Referral Program
Succeed Referral
Letterly
Jobsoid
Contractor+
Audible Genius
We Love Doodles
wikiSana 2.0
BoloSign
FundYourFX
Mailin

Manage

Manage your affiliate program effortlessly

Approve affiliates, set commission rates, run payouts and collect tax forms from one dashboard, with reporting on every click and sale.

Manage every affiliate from one table

Search and filter your affiliates by status, group, country, plan or revenue. Approve applications, change commission plans and generate payout batches without leaving the page.

Customer service was incredibly responsive. As someone who had never used affiliate software before, I couldn't recommend Referly more highly.

Ben Stacy

Ben Stacy

Partnerships, Succeed

Succeed

14-day free trial · No credit card required · Cancel anytime

Affiliate management

See every affiliate in one table and filter by status, group, country, commission plan or revenue.

Approvals and bulk actions

Approve, decline, deactivate or ban affiliates individually, or hundreds at once with bulk actions.

Affiliate groups

Segment affiliates into groups that control their commission plan, marketing assets, coupons and portal.

Custom signup questions

Add your own questions to the affiliate signup form, then filter and approve applications on the answers.

Commission plans

Set percentage or flat commissions, one-off or recurring, capped by number of payments or by months.

Per-affiliate and per-product rates

Set a different commission rate for an individual affiliate, or a different rate for each product you sell.

Advanced commission rules

Set commission rates conditionally by order value, product, coupon used, landing page or traffic medium.

Sub-affiliate commissions (MLM)

Let affiliates recruit other affiliates and earn on their sales, across two levels, with a full downline view.

Payouts

Pay affiliates automatically through PayPal or Wise on a daily, weekly or monthly schedule, with holding periods and minimum thresholds.

Referly Payouts

Make one payment and Referly pays every affiliate worldwide in their own local currency.

Non-cash rewards

For Ecom

Reward affiliates with discount coupons or Shopify, Stripe and WooCommerce store credit instead of cash.

Tax forms and EU invoicing

Collect W-9, W-8BEN and W-8BEN-E forms and issue EU-compliant self-billing invoices with VAT numbers validated against VIES.

Analytics and reporting

Track clicks, referrals, revenue and commissions over time, broken down by affiliate, coupon, country, device and UTM campaign.

Also in Manage

Customize

Customize your affiliate program

Put your logo, colours and domain on the affiliate portal, translate it into 15 languages, rewrite every string, and send all 24 emails from your own domain.

Brand the affiliate portal as your own

Set your logo, brand colour, background and button styles for desktop and mobile, then run the portal on your own domain with an SSL certificate issued for you.

I was looking to build an online portal for affiliates to track their sales and Referly saved me so much work. So many amazing extra features, like custom domains and fully customisable affiliate rates.

Alistair Heath

Alistair Heath

Founder, Hapcha

Hapcha

14-day free trial · No credit card required · Cancel anytime

Branded affiliate portal

Apply your logo, brand colours, gradients and background image to the affiliate portal, set separately for desktop and mobile.

Login and signup page designer

Design the affiliate login and signup screens with four layouts, an image carousel and your own headline and subtitle.

Custom portal domain

Host the affiliate portal on your own domain such as partners.yourbrand.com, with the SSL certificate issued automatically.

Portal copy editor

Rewrite any label, heading or message in the affiliate portal to match how your company talks.

Portal in 15 languages

Show the affiliate portal in 15 built-in languages, and add your own translation set for any language we do not ship.

Custom onboarding steps

Build the onboarding steps a new affiliate completes, including profile, social accounts, payout details and tax forms.

Custom email designer

Redesign all 24 transactional emails with a drag-and-drop editor so every message matches your brand.

Custom email sending domain

Send every affiliate email from your own domain once SPF, DKIM and DMARC are verified.

White label the portal

Remove all Referly branding from the affiliate portal, emails and announcements.

Custom CSS and JavaScript

Inject your own CSS and JavaScript into the affiliate portal for full control over its appearance and behaviour.

Custom terms of service

Require affiliates to accept your own terms of service when they sign up, instead of a generic agreement.

Contact widget

Add a floating contact button to the portal linking affiliates to your email, Discord server or booking calendar.

Shared customer data controls

Control exactly which customer data affiliates can see: revenue amounts, names, email addresses and tracking data.

White-label agency dashboard

For agencies

Give clients a dashboard on your own domain with your logo, favicon and email branding across four logo slots.

Also in Customize

Engage

Keep your affiliate partners engaged

Message affiliates one to one or in groups, publish announcements to the portal, share marketing assets, and turn your customers into affiliates with an embeddable widget.

Announce updates inside the affiliate portal

Publish a popup to the affiliates you choose, once or on a trigger you set. Message individual affiliates or a whole group from the same inbox.

The team answers in what feels like a tenth of a second. Amazing product, saved us a boatload of money. 10/10, no bugs.

Tomer Levi

Tomer Levi

Founder, Mailin

Mailin

14-day free trial · No credit card required · Cancel anytime

Affiliate messaging

Message any affiliate directly from your dashboard and they reply inside the affiliate portal.

Group and broadcast chat

Send one message to an entire affiliate group in a shared chat room bound to that group.

Assets and bonuses in chat

Attach marketing assets and bonus offers directly inside a conversation, with up to five files per message.

Portal announcements

Publish popups inside the affiliate portal, targeted by group and scheduled with frequency caps.

Announcement automations

Trigger announcements automatically when an affiliate meets a condition, and let them repeat on a schedule.

Marketing assets library

Store banners, videos, PDFs and copy in nested folders, with visibility controlled per affiliate group.

Stock images and GIFs

Search Unsplash, Pexels, Pixabay and Giphy from inside the asset library without leaving Referly.

Customer referral widget

Embed a widget on your site so logged-in customers get their own referral link, coupon code and QR code.

On-site pop-ups and banners

Show referred visitors a popup or banner on your own site, triggered on page load or on exit intent.

Email and in-app notifications

Control 35 in-app notification types and 24 transactional emails, each one switched on or off individually.

Missed message digests

Email affiliates and admins a digest of unread messages so no conversation goes cold.

Also in Engage

Gamify

Build gamification into your affiliate program

Rank affiliates on leaderboards, run contests with cash and non-cash prizes, pay performance bonuses at thresholds, and move affiliates up commission tiers automatically.

Run contests and rank your affiliates

Rank affiliates by referrals, revenue, sales, earnings or conversion rate. Set a prize and a deadline, and cash prizes are paid out as real commissions in the next payout run.

My passion is building apps, not marketing them. Referly lets me pass that on to people who love doing it, and share in the success together. The most intuitive affiliate software I've used, and I've used a few.

Bec F.

Bec F.

Founder, Ghostwriter Express

Ghostwriter Express

14-day free trial · No credit card required · Cancel anytime

Affiliate leaderboards

Rank affiliates on a leaderboard by referrals, revenue, number of sales, earnings or conversion rate.

Public leaderboard pages

Publish a leaderboard on its own public URL, or keep rankings hidden from affiliates entirely.

Affiliate contests

Run time-boxed competitions with qualification rules, picking winners once or every day, week, month or year.

Cash and non-cash prizes

Award cash prizes that are paid as real commissions, or non-cash prizes tracked as deliverables.

Performance bonuses

Pay a bonus when an affiliate hits a threshold of referrals, revenue or conversions, awarded retroactively if they already qualify.

Commission tiers and milestones

Move affiliates up commission tiers automatically as they hit referral and revenue milestones, raising their rate.

Content rewards

Pay affiliates for content by views or likes, with a budget, submission windows and a review step before anything is paid.

Signing bonuses

Attach a signing bonus to an invitation, paid automatically the moment the affiliate accepts.

Also in Gamify

Integrate

Integrate with your existing tools

Connect any of 23 integrations including Stripe, Shopify, WooCommerce, Paddle, Chargebee, Polar, Zapier and Make, or use the REST API and webhooks to build your own.

Connect your platform in a few minutes

Choose one of 23 integrations, paste a single script, and Referly verifies your site automatically. Clicks, coupon redemptions, sales and refunds then sync on their own.

We have tried a lot of different affiliate platforms and this is the only one that is EU VAT compliant, works well and has great support. Do not look any further.

Alexander Koppers

Alexander Koppers

Affiliate Manager, Moov

Moov

14-day free trial · No credit card required · Cancel anytime

Affiliate link tracking

Add one tracking script to your site and every click is recorded against the affiliate who sent it.

Coupon code tracking

Attribute sales through discount codes instead of links, for podcasts, video, live reads and anywhere nobody clicks.

Automatic coupon generation

For Ecom

Generate a unique discount code for each affiliate from their name, with redemption limits, minimum order value and an expiry.

Custom attribution window

Set how long a click stays attributed to an affiliate, from one day to a full year. The default is 60 days.

Cross-domain tracking

Track a visitor from your marketing site through to a checkout hosted on a different domain.

Detailed click data

Capture UTMs, ad click IDs such as gclid and fbclid, device, browser, city, ISP and VPN detection on every click.

Add-to-cart funnel tracking

For Ecom

Add an add-to-cart step between click and sale so you can see exactly where your funnel leaks.

Fraud prevention

Catch self-referrals automatically by matching email addresses and IP ranges, then hold them for review or reject them.

Stripe integration

For SaaS

Track Stripe subscriptions, renewals and refunds, with recurring commissions and clawbacks calculated automatically.

Shopify and WooCommerce

For Ecom

Track Shopify and WooCommerce orders, refunds and auto-applied discount codes through the app or the plugin.

Integration setup wizard

Pick from 23 integrations, paste one script, and Referly checks your site until it confirms tracking is live.

REST API and API keys

Create and read affiliates, referrals, sales, coupons, links and payout batches through the public REST API.

Webhooks

Subscribe to 15 event types across referrals, affiliates, sales and coupons, with delivery logs and one-click resend.

Branded short links

Give every affiliate a short link on your own branded domain, generated automatically when they join.

Import and migration

Import affiliates, referrals and sales by CSV or directly from Rewardful, FirstPromoter, Tolt, Tapfiliate, PartnerStack, Trackdesk, Partnero and Dub.

Also in Integrate

Grow

Find and recruit new affiliates

List your program in the Referly marketplace, browse affiliates already earning on Referly with their real revenue figures, and hire an affiliate manager to run it for you.

Recruit affiliates who already drive revenue

Filter affiliates already earning on Referly by category, country, audience size and the revenue they have driven. Send an invitation with a signing bonus and a chat room opens automatically.

Referly is a game-changer for anyone looking to scale with smart, customizable solutions. Instead of one-size-fits-all, they work with you to make sure you're maximising revenue. The platform is user-friendly and the team is incredibly responsive.

Marçal Orri

Marçal Orri

Founder, Growmefy

Growmefy

14-day free trial · No credit card required · Cancel anytime

Affiliate marketplace listing

List your program in the public Referly marketplace so affiliates can find and apply to it themselves.

Listing quality and match scores

See a quality score for your marketplace listing and a match score for how well each affiliate fits your program.

Influencer Discovery

Browse affiliates already earning on Referly, with the revenue they have driven and their real conversion rates.

Creator invitations

Invite creators with a personal message and a signing bonus, and a chat room opens as soon as they accept.

Affiliate managers directory

Hire an experienced affiliate manager to run your program, from a directory of working managers.

Influencer recruitment

Search an external creator database by niche, audience size and country, unlock contact details and build shortlists.

Competitor affiliate research

Use a Chrome extension to see which sites and creators already promote your competitors.

Group and plan signup links

Share a signup link that automatically assigns the affiliate group and commission plan you chose.

Master affiliate network

Give affiliates one portal at influencers.referly.so where they see their earnings across every Referly program they have joined.

Also in Grow

Others

Agency tools, security and support

Resell Referly to your clients under your own brand and billing, with encrypted tax data, support on every plan and free migration from your current platform.

Run every client program from one console

See every client program with its clicks, referrals and revenue, on your own domain and under your own brand. Set each client's plan, features and usage limits, and bill them through your own Stripe account.

Fantastic and totally flawless product. Was able to set up in no time and got some quick help from the Discord channel. Great pricing too, and I look forward to using Referly long-term.

Sudh S.

Sudh S.

Founder, Trendoscope

Trendoscope

14-day free trial · No credit card required · Cancel anytime

Agency console

For agencies

See every client program on one screen with clicks, referrals and revenue rolled up across your whole book.

Client billing via Stripe Connect

For agencies

Bill clients through your own Stripe account on pricing plans you create and control.

Resellable pricing plans

For agencies

Build three resellable pricing tiers with your own prices, usage limits and feature toggles, synced to Stripe.

Per-client features and limits

For agencies

Switch roughly 35 features on or off per client and cap their revenue, customers, affiliates and team seats.

Platform kill switches

For agencies

Hide Referly short links, Referly Payouts, the marketplace, API keys and API documentation from your clients.

Team seats and permissions

For agencies

Invite unlimited team members with owner, admin and member roles, scoped to the specific client programs they manage.

Security and data protection

Tax identification numbers are encrypted with AES-256-GCM, every reveal is logged, and portal logins are bot protected.

Support on every plan

Email support and Discord access on every plan, with a priority queue on Business and a named CSM on Enterprise.

Free migration

Move from your current platform by CSV or direct import, keeping your affiliates, referrals and balances, with no downtime.

Free affiliate tools

Use the free link shortener and the competitor affiliate research extension, with no Referly account required.

Also in Others

What each plan includes

Not every feature is on every plan

Link tracking, coupon tracking, fraud prevention, refund handling, every payment integration, multi-currency, the branded portal in 15 languages and free migration are on every plan, including the $75 one. Automated payouts, tax forms, the API, webhooks and a custom domain start on Business.

Contests, group chat rooms, announcement automations, content rewards and Influencer Discovery are add-ons, not Business defaults. And Referly takes 0% of your sales on every plan.

Compare plans
What is included on the Startup plan compared with Business and above
FeatureStartupBusiness and up
Link and coupon code trackingIncludedIncluded
All payment integrationsIncludedIncluded
Branded portal in 15 languagesIncludedIncluded
Fraud prevention and refund handlingIncludedIncluded
Free migration from another platformIncludedIncluded
Automated payoutsNot includedIncluded
Tax forms (W-9, W-8BEN, W-8BEN-E)Not includedIncluded
REST API and webhooksNot includedIncluded
Custom portal domainNot includedIncluded
Multiple commission plansNot includedIncluded
Customer referral widgetNot includedIncluded

Get started

Start paying for growth only when it happens

Connect Stripe or Shopify, invite your partners, and pay per sale.

14-day free trial · No credit card required · Cancel anytime