Tolt Alternative
Automate payouts without paying 2% of them
Tolt's cheapest plan pays by hand. Automating costs 2% of everything you pay out, forever.
Referly is a Tolt alternative whose automated payouts carry no percentage fee. Tolt's $69 Basic plan is manual payouts only; automation starts on Growth at $99/mo and takes a "2% processing fee" on every payout, with W-9/W-8 collection and 1099 filing gated to the same tier. At $20,000/mo in affiliate revenue that is $179 on Tolt against $149 on Referly, which also tracks Shopify and includes a marketplace.
Credit where due
Where Tolt is the right answer
We say what they do well before we say what they do not. That is the reason you can believe the rest of the page.
Tolt's Basic is $69 to Referly's $75 and matches the same $10,000/mo entry cap, so at the entry band Tolt is genuinely the cheaper product and this page will not argue otherwise. It is clean and quick. A 15-minute setup is fair, the 14-day trial needs no card, and there is very little to configure before the first affiliate link works. A small program paying a handful of affiliates by hand each month gives up almost nothing by choosing it.
The comparison changes on the day you stop paying by hand. Automation is not on Basic at all, and on Growth it carries 2% of every payout, so a program paying out $4,000/mo pays $80 a month for the automation itself. That is the number this page is about, not the $6 difference in sticker price.
What you actually pay
The same program, priced by both
At this size Tolt costs 1.2× what Referly does. The gap comes from the percentages and the plan cliffs, not the sticker price.
Referly
- Business plan
- $149
Business, covers up to $30,000/mo
Tolt
- Growth plan
- $99
- 2% of payouts
- $80
The other side
Where Tolt stops
Three real limitations, each one traceable to a sentence on their own website.
Payouts
Basic is manual payouts only. Automation starts on Growth at $99/mo and carries, verbatim, a "2% processing fee" on everything you pay out. The automation fee compounds forever.
Source: tolt.com/pricing
Tax
Referly vs Tolt, full comparison table
Compiled from real research into both platforms. The same rows appear on every alternatives page, so you can compare any two of them.
| Comparison | Referly | Tolt |
|---|---|---|
| Entry price / month | $75 (Startup) | $69/mo (Basic) |
| Real cost at $10,000/mo |
Which one should you choose?
An honest look at which of Referly and Tolt is right for you, including the reasons to stay where you are.
Choose Referly if
- 01You want payouts automated without surrendering 2% of every one of them
- 02You're near $20,000/mo, where Tolt totals $179 with the fee and Referly is $149
- 03Shopify and WooCommerce revenue should sit in the same program as Stripe
- 04W-9s, W-8s and EU self-billing invoices in the portal, plus a marketplace recruiting for you
Choose Tolt if
Free migration
Switch from Tolt without losing your history
A direct Tolt importer carries affiliates, links and commission rates across. Free on every plan, including Startup.
Scope and plan
~30 minList your campaigns, commission rules and open payouts. Decide what happens to commissions accrued but not yet paid.
Export and map
~30 minExport affiliates from Tolt. Referly's direct Tolt importer maps affiliates, their referral links and their commission rates.
Referly vs Tolt vs everyone else
Five facts on each of the other tools. If you are weighing up a third option, its page is one click away.
| Referly | Tolt |  Rewardful |
|---|
Customer stories
Take their word for it
The founders and affiliate managers behind three fast-growing programs, in their own words.
“Affiliates drive a serious share of our revenue across three countries. Since we moved to Referly everything runs from one place, tracking has been spot on, and our partners get paid without me chasing spreadsheets.”
Alexander Koppers
Affiliate Manager, Moov
FAQ
You probably have questions
All are honest, unbiased answers, even when not flattering.
14-day free trial · No credit card required · Cancel anytime
What automation costs. Tolt's Basic plan pays affiliates manually; automated payouts start at $99/mo and take a 2% processing fee on every payout, per their own pricing page. Referly's automated payouts, from the Business plan, carry no percentage. Referly also adds Shopify tracking, a marketplace and portal tax forms that Tolt gates or lacks.
