Cal.com Affiliate Program Integration

Connect Cal.com once. Pay partners per sale.

Connect your Cal.com to Referly to track referrals and payments.

14-day free trial · No credit card required · Cancel anytime

Cal.comby ReferlyIntegration

What arrives in Referly

Referrals trackedSales tracked, with a condition

4 steps to connect, 2 of which need someone technical.

Overview

Referly and Cal.com

Connect your Cal.com to Referly to track referrals and payments.

What connects

What Referly tracks in Cal.com

Fourteen things, each one read from what Cal.com reports rather than from a feature list. The two chips below are the short answer.

Referrals trackedSales tracked, with a condition

What it does

  • YesA signup, trial or new customer is recorded against the partner who sent them, before any money moves.
  • YesAn `rsubID` on the inbound link travels all the way to the sale, so an ad platform or a network can match the conversion back to its own click.

What it does not, or only sometimes

  • With a conditionBookings are recorded as referrals, and paid bookings are recorded as sales.
  • NoRenewals arrive as their own payments, so a partner can be paid for a set number of payments, a set number of months, or for the life of the customer.
  • NoNothing is polled from a platform, so a refund is reversed by your own code or by a teammate in the dashboard.
  • NoA customer who types a partner's discount code at checkout is attributed to that partner, with no link click and no cookie involved.
  • NoReferly creates the discount code inside your platform when a partner joins, so you never mint codes by hand.
  • NoReferly reads your product catalogue, so a rule can pay one rate on one product and a different rate on another.
  • NoTarget a whole collection instead of listing its products one by one, and new products in that collection inherit the rate.
  • With a conditionTax is deducted when your call reports a tax amount.
  • NoShipping is subtracted before the commission is calculated. On by default, and switchable.
  • NoInstead of cash, a partner's balance can be issued as credit inside the platform they already shop in.
  • With a conditionSomeone has to add the tracking snippet to your site once.
  • NoThere is nothing to authorise. The snippet does the work.
  • NoPartners are added to a named list or group in your email platform as they join, so onboarding and announcements go out from the tool you already write in.
  • NoMoney actually leaves through this platform. Referly hands it the batch, and it moves the funds to each partner.
  • NoOne approval sends every partner what they are owed, rather than one transfer at a time.

Setup

Connect Cal.com in four steps

Four steps, in order. The honest note underneath says which of them need someone technical and what the connection does not do.

  1. 1

    Add the tracking script to your site

    One line in your head tag on the page that holds your booking widget.

  2. 2

    Pass the partner id into the Cal.com embed

    Add it as a query parameter on the embed so it travels with the booking.

    Needs a developer
  3. 3

    Point Cal.com's webhook at Referly

    Bookings arrive as referrals, and paid bookings arrive as sales.

    Needs a developer
  4. 4

    Set your commission and invite partners

    Pay per booking, per paid booking, or both.

Cal.com is one of the few booking tools that reports the payment as well as the booking, so partners can be paid on either. Free bookings still arrive, they are referrals with no revenue attached.

Read the Cal.com setup docs

Guides

Step-by-step for Cal.com

Written for the setup you actually have, not the one that makes the shortest article.

Customer stories

What a program on Referly looks like

Three businesses, three different stacks, and the numbers their partners produced.

OptimizePress
SaaSSite builder

We have been running affiliate programs for over a decade, and ours is one of the biggest parts of how OptimizePress grows. Referly is the first platform where an operation with thousands of partners actually feels manageable, from recruiting new affiliates to tracking every sale they send.

James Dyson

James Dyson

Founder & CEO, OptimizePress

7 figures
in affiliate-driven sales
4,554
active affiliates
10,536
referrals
Letterly
Mobile appAI writing

This platform is quite simple and easy to use, and you can start attracting people to your affiliate program very quickly. A big plus is that the founder, Ayo, is super responsive.

Ilfat Khayrullin

Ilfat Khayrullin

CMO & Co-founder, Letterly

300K+
app users
689
active affiliates
24,114
clicks tracked
Moov
EcommerceFitness

Affiliates drive a serious share of our revenue across three countries. Since we moved to Referly everything runs from one place, tracking has been spot on, and our partners get paid without me chasing spreadsheets.

Alexander Koppers

Alexander Koppers

Affiliate Manager, Moov

$6.9M

in total affiliate-driven revenue

1,154
active affiliates
19,017
affiliate sales
1,240,030
clicks tracked

FAQ

Before you connect anything

The questions founders ask in the first ten minutes.

14-day free trial · No credit card required · Cancel anytime

  • Yes. Cal.com reports both, so bookings arrive as referrals and paid bookings arrive as sales. That makes it one of the few booking tools where partners can be paid on either.