Pricing that follows your growth

No. Keep your pixel. Atlas sends the same events to the Conversions API from our servers, carrying the same event id the pixel sends, so Meta counts each purchase once and fills in the ones the browser missed. Google Ads is the one platform Atlas fires in the browser, automatically, through the same script.

No. Atlas sends the platform's own pixel event id, the same id the Shopify Meta app already attaches to a purchase, so Meta sees the browser event and the server event as one purchase and keeps one. You can run both side by side and compare the counts before you decide what to keep.

Yes. Events leave from our servers, not the visitor's browser, so ad blockers and browser limits cannot drop them. Atlas matches a sale to the visit that brought it by cookie, email, phone, customer id or fingerprint, and that match holds across devices. Someone who clicks on their phone and buys on their laptop still reports as one conversion.

Any store: a Shopify app, a WooCommerce plugin, and a script for any other site. Conversions can also come from Stripe, Paddle, Chargebee, Creem, Polar, Ecwid, Sharetribe, Zapier, Make or the REST API. Events go to 10 destinations: Meta, Google Ads, TikTok, Snapchat, Pinterest, Microsoft, X, Reddit, Taboola and Klaviyo.

Atlas reads your visitors' cookie consent, from Shopify's privacy settings, a TCF banner or our own API. For visitors in the EEA and the UK, events are only forwarded once they have consented, and you set a per store policy for visitors who have not answered yet. Customer data is hashed before it reaches any ad platform.

No. The Shopify app and the WooCommerce plugin install from your store admin, and on any other site the script is one tag to paste. Adding a pixel is choosing the platform and pasting its id. If you would rather not do it alone, you can book an integration call with our team.

Tracked revenue is the revenue of the orders Atlas tracks in a calendar month, across all your stores. Each plan has a band, from $25,000 a month on Starter to $500,000 on Scale. When you pass it, Atlas lets you know and suggests a bigger plan. Tracking never stops.

Yes. Leads, sign ups, trials and subscriptions are tracked as their own events, next to orders, and sent to your ad platforms so you can optimise for them. They can come from your site, from your billing tool, from Zapier or Make, or from the API.

If you hold a paid Referly plan, every Atlas plan is 20% off, on monthly and on yearly billing. The discount is applied at checkout, nothing to enter. The two products bill separately, so you can cancel either one on its own.

Everything on the plan you pick, for 14 days, on monthly billing. Every destination, every report and the ad center work from the first day. You are not charged until the trial ends, and you can cancel before then from your billing settings.