> ## Documentation Index
> Fetch the complete documentation index at: https://www.referly.so/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Referly Atlas

> Referly Atlas sends every order and conversion from your store to your ad platforms from the server, and shows which campaigns, ad sets and ads bring revenue. Start here to set up a store, add your pixels and read your reports.

Referly Atlas is the ad-tracking side of Referly. It records every visit to your store, matches each order or conversion to the visit that produced it, and sends the event to the ad platforms you use from Referly's servers. Browser pixels miss a share of conversions because of ad blockers, cookie limits and consent banners. Server-side events reach the platform anyway, so your ads optimise on more of your real sales.

Atlas works next to your affiliate program with the same Referly account and the same team. It has its own plan, its own pages in the left sidebar, and its own help section, which starts here.

![Atlas Overview for a business with all stores selected](https://mintcdn.com/pushlapgrowth/oT87nrz5crwfmm9Y/images/atlas/reports/reports-overview--all-stores.png?fit=max\&auto=format\&n=oT87nrz5crwfmm9Y\&q=85\&s=98fa20db58e05b8f216408900fd188d7)

> **[Add your first store](/docs/help-center/atlas/setup.md)**
>
> Connect Shopify, WooCommerce or any site with the tracking script, then test the connection.

> **[Add a pixel](/docs/help-center/atlas/pixels.md)**
>
> Paste your Meta, Google Ads, TikTok or other platform ids and start sending events.

## Categories

> **[Getting started](/docs/help-center/atlas/how-it-works.md)**
>
> How Atlas works, creating your account, businesses and stores, and connecting your store

> **[Pixels and destinations](/docs/help-center/atlas/pixels.md)**
>
> One guide per ad platform, plus consent, privacy and how to avoid double counting

> **[Events and conversions](/docs/help-center/atlas/events.md)**
>
> The events Atlas sends, leads and sign ups beyond purchases, and event filters

> **[Reports](/docs/help-center/atlas/reports/overview.md)**
>
> Overview, Reporting by campaign, Live activity, UTM tagging and date ranges

> **[Ad center](/docs/help-center/atlas/ad-center/connect-ad-accounts.md)**
>
> Ad spend beside tracked revenue: ad accounts, dashboard, campaigns and creatives

> **[Settings and billing](/docs/help-center/atlas/settings/store-settings.md)**
>
> Store settings, preferences, plans and billing, and your team

> **[Reference](/docs/help-center/atlas/statuses.md)**
>
> Troubleshooting and every status Atlas shows

## Popular articles

> **[Connect a Shopify store](/docs/help-center/atlas/setup/shopify.md)**

> **[Meta Ads pixel](/docs/help-center/atlas/pixels/meta.md)**

> **[Google Ads pixel](/docs/help-center/atlas/pixels/google-ads.md)**

> **[Avoid double counting](/docs/help-center/atlas/pixels/avoid-double-counting.md)**

> **[Reporting by campaign](/docs/help-center/atlas/reports/reporting.md)**

> **[Plans and billing](/docs/help-center/atlas/settings/billing.md)**

## Building with Atlas

> **[Tracker JavaScript API](/docs/help-center/atlas/developers/tracker-js-api.md)**
>
> Send conversions, identify visitors and pass consent from your own site.

> **[Events API](/docs/help-center/atlas/developers/events-api.md)**
>
> Record leads, sign ups, trials, subscriptions and purchases from your backend, Zapier or Make.

## Still need help?

> **[Contact support](mailto:support@referly.so)**
>
> Email us and we will get back to you.


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